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Sony Bravia KD49XH8196BU 49" 4K Android HDR LED TV

by Sony
£799.00
SKU KD49XH8196BU

The stunning 49" Ultra HD XH8196 from Sony is the TV to beat in 2020.

  • Realistic 4K HDR picture with the X1 Processor
  • TRILUMINOS display: reproduces more colours than conventional television
  • Voice remote and Google Assistant - Works with Alexa
  • Dolby Audio: immersive audio experience
  • Five year parts and labour guarantee 

This 4K TV is powered by Sony’s X1 processor, so you can view the latest blockbuster in a way like never before.

The TRILUMINOS display brings characters to life by reproducing a vaster range of colours than a conventional television, while Dolby Audio immerses you in high-quality sound for a cinematic experience.

 Get 10% OFF the marked price of this TV - AUTOMATICALLY applied at checkout. Ends 14th June.

Reproduces a wider, more precise range of colours

By widening the colour spectrum, TRILUMINOS powered by our X1 processors reproduces more colours than a conventional television.

It analyses and processes data in every image to make colours even more natural and precise so pictures are closer than ever to real life.

Super resolution, whatever you’re watching

See glorious 4K pictures, rich with real world detail and texture, exclusively powered by our 4K HDR processor X1™.


Images filmed in 2K and even Full HD are upscaled close to 4K resolution by 4K X-Reality™ PRO using a unique 4K database.  

Less blur, even in fast scenes

On some screens, sports and fast action scenes go by in a blur.

Our Motionflow technology keeps movement smooth and clear by creating extra images between images and black segments between scenes.

The result? Less blur and afterimage, more flowing motion. 

Object-based HDR remaster

With Object-based HDR remaster, the colour in individual objects on screen is analysed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve.

Because objects are remastered individually, this TV can reproduce greater depth, textures and more realistic pictures.

Beautifully designed

Designed with a narrow bezel, this TV looks luxurious and refined. Keeps you focused on the picture, not the television.

Over 5000 apps, more than any other smart TV

Sony' s Smart Android TV has an unbeatable number of apps. Choose the ones that make your life more fun and entertaining.

Included in Box

  • AC Power Adaptor
  • AC Power Cord
  • Batteries
  • Table Top Stand
  • Voice Remote Control